Business 2 Community Newsletter - October 20, 2014

Business 2 Community Weekly Newsletter October 20, 2014

Upcoming Webcasts       OCT 30 Digital Skills & Talent Gap Study Summary of Top Findings and How to Apply for 2015 Learning Programs Register Now  ›     NOV 20 How to Create Killer Email Conversion Copy Register Now  ›     DEC 09 The Lean Enterprise: How Corporations Can Innovate Like Startups Register Now  ›       Featured White Papers       The Rules of Engagement on Facebook Content Promotion & Distribution Cheat Sheet 6 Winning Plays for Sales Website and SEO for Lead Generation Social Media Demystified Demand for Gen Professionals     Popular This Week on B2C Branding Strategy As Your Secret Marketing Weapon by Liz Papagni You’ll be distributing your message, sure. You may see results in the forms of sales closed and new customers. But is there even anything behind the words? As expert James Heaton eloquently puts it, your marketing is a method of pushing your message out, while your branding is the pull that attracts customers. Read More 12 Essential Elements of a Social Media Marketing Strategy by Pam Dyer If you want to attract and engage social-media fans and followers — and convert them into paying customers — you need to map out a clear, goal-oriented social media plan. If you don’t, it will be obvious to your fans and target market that you are disorganized. Read More 5 Key SEO Changes That Your Company Needs to Implement Right Now by Jonathan Long If your business relies on search engine optimization to attract new leads and customers then you need to pay close attention to the ever changing SEO environment. Business owners are always asking if SEO is dead every time a new update or change is rolled out. SEO will never die — it will continue to change and evolve, but it will never die. Read More 7 Ways NOT to Impress a Recruiter by Will Thomson Earlier this year I wrote a post called How to Impress a Recruiter which was wildly popular. It was a story about how someone used Twitter, blogs, and research to help a person stand out from other candidates. As a recruiter, it is not easy to knock my socks off. Read More B2B Content Marketing Trends for 2015 [Infographic] by Braveen Kumar MarketingProfs and the Content Marketing Institute have come together once more to conduct the 5th annual industry-wide survey of B2B content marketing. Comprised of 1,820 North American B2B marketers, these results present benchmarks, budgets, insights and trends for 2015. Read More Top BrandViews Posts A Little Incentive Goes a Long Way by Kristen Dunleavy Rated I: For Strong Infographic Content by Ellen Gomes Email Etiquette: Don’t Sabotage Your Year by Martin Laetsch Want to Improve Your Social Media Sharing? Harness the Power of Positivity in Social Media by Kevan Lee ABCs of A/B Testing: 9 Ways to Optimize Your Email Campaigns by Lisa Cannon Editor's Picks The Perils of Writing Poorly: Punctuation Madness by Becky Tumidolsky The 5 Professionals You Need on Your Content Marketing Dream Team by Jessica Lawlor How Martha Stewart is Killing it With Content This Halloween by Vanessa Knipper A Bad Press Release Doesn’t Get Better By Sending It Over and Over Again by Mickie E. Kennedy Why Content Marketing is So Valuable for Small Business Owners by Susan Tucker     If you haven't already, please join us on:

© Business 2 Community, P.O. Box 459, Malvern, PA 19355, USA Visit Us Online   |   Explore Our Webcasts   |   Browse Our White Papers This message was sent to: promofree7@rediffmail.com To change your subscription settings please use the link below.

Unsubscribe | Change Subscriber Options