Universal Analytics will no longer process new data in standard properties starting in 2023. Prepare now by setting up and switching over to a Google Analytics 4 property. | | |
Top performance metrics | Stats compared to previous month | Average Session Duration | 00:03:04 | 245.1% | | | | | | |
User acquisition | Breakdown of visitors acquired by channel | | | | | | | |
Feature spotlight | Starting in July 2023, Universal Analytics standard properties will no longer process data. Our next-generation measurement solution, Google Analytics 4, is replacing Universal Analytics. In preparation, we encourage you to switch over to a Google Analytics 4 property as soon as possible. | To help you make the move to Google Analytics 4, you can start the switch with the Setup Assistant in your Universal Analytics property. | | | | | | |
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