Business 2 Community Newsletter - April 21, 2014

Business 2 Community Weekly Newsletter April 21, 2014

Upcoming Webcasts     MAY 6 How to Take Action with Social Insights May 6 — 2:00 pm ET Register Now  ›     MAY 14 Social Listening – Gateway to Innovation May 14 — 2:00 pm ET Register Now  ›     MAY 21 Driving a Highly Personalized Customer Experience May 21 — 2:00 pm ET Register Now  ›     MAY 27 Listening About Images: Social Media Analysis of Instagram May 27 — 2:00 pm ET Register Now  ›     MAY 28 Facebook Lead Gen on a Shoestring Budget May 28 — 2:00 pm ET Register Now  ›     Featured White Papers 6 Steps to Successful Lead Nurturing 5 Step Guide to Social Media Security Profit-Driven Digital Marketing 5 Strategies for Transforming Your Customer Experience (CX) Customer Service Balancing Act More White Papers  ›     Popular This Week on B2C Developer’s Spotlight on ‘Responsive Design’ by Sean Robertson Responsive design gives users a streamlined experience on all devices, from mobile to desktop to tablet. But how streamlined and responsive is the web development process itself? Read More 16 Facts About Video Marketing That Will Keep You Up At Night by Aaron Agius Video marketing is climbing in popularity because companies are realising how useful it can be to communicate with customers in new, more personal ways. If you haven’t been thinking about using video to market your brand, now is the time. Read More How Businesses Can Optimize Their Social Media Profiles by Tom Treanor Social media power influencer and a columnist at Huffington Post, Sean Gardner, states, “Social media is not just an activity; it is an investment of valuable time and resources. Surround yourself with people who not just support you and stay with you but inform your thinking about ways to WOW your online presence.” Read More 9 Ways to Generate Content Ideas by Tara Alemany One of the most common questions I’m asked by someone new to blogging is: But what will I write about? The short answer is that you should write about the things you know about and have experience with. Yet, even that answer can leave you scratching your head trying to come up with content ideas. Read More 10 Tactics You Must Use in Your Content Marketing Strategy by Sarah Quinn Social media marketing is still cool but there is a new kid on the block. The name…”content marketing”. So when you think about it, what drives traffic on the social web are two key things. Great content in all its multi-media glory and the social networks that distribute it at high velocity. The better the content and the larger and more engaged the social networks, the more visible your brand becomes. That creates brand awareness, inquiries, leads and sales. Read More   Editor's Picks 5 Reasons Every Professional Should Use Twitter by Todd Greider 5 Tips to Market Your Event Using Social Media by Olivia Cole Empower Social Media Marketing With Analytics by Ishita Ganguly Content Marketing is NOT Link Building by Andrew Dennis Want to Better Understand PR? A Small Change in Perspective Can Make All the Difference by Chris Nelson     If you haven't already, please join us on:

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