WEDNESDAY, OCT 30 Creating Content to Fuel Pipeline Featuring Jon Miller, VP Marketing and Co-Founder, Marketo | | 90% of the content in the world today has been created in the last two years alone. In this new world, companies need to reach their consumer earlier in the buy cycle and to do that they need to build their own audience and attention. This webinar will talk about how content plays a part in this new marketing process. - Get started on your content and demand generation strategy
- Map content to the right stage of your buy cycle
- Best practices on forms, buyer personas etc.
| | Also coming up on B2C Webcasts: | | | OCT 14 — Business Architects Can Transform Vision into Value: Managing the Strategy Execution Process | | | | | OCT 22 — Process Analysis and Redesign: The Key to Process Improvement | | | | | OCT 23 — 10 Essential Features of an Online Marketing Strategy | | We look forward to seeing you online! Best Regards, The Business 2 Community Team | If you haven't already, please join us on: | | |
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