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25 Pictures of San Francisco Batkid’s Day to Restore Your Faith in Humanity by Renee DeCoskey
Sometimes the biggest fighters come in the smallest packages, and you don’t need to be the size of the Incredible Hulk to be a superhero. Just ask Miles, aka Batkid. At 20 months old, he was diagnosed with acute lymphoblastic leukemia. Now, at age 5, his cancer is in remission and he’s just finished his last round of chemo…
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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014) by Tom Pick
As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. They are refining tactics, integrating social with other marketing channels, taking a hard look at new networks, and continuing to refine their measurements of success…
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5 Reasons Why You Need to be Mobile Ready for 2014 by Danny Brown
Despite statistics to the contrary, many businesses continue to ignore the need for mobile solutions when it comes to their customers. Across the web, there are countless articles and presentations that share why the imminent future is mobile and how to initiate and track mobile marketing and advertising. So, yeah, mobile is pretty big…
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Who is the New Social Customer? by Tracy Vides
There’s a new kind of customer in town. She is intelligent, decisive, seeks social proof, needs information to quantify or justify her “buying” decisions, prefers shopping online, waits for the right moment to make her purchase, and looks for social warranty…
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UGGs and Their ‘UGGly’ Reputation by Zac Johnson
UGG is one of the most popular and fashionable brands in the world when it comes to boots. Everyone wants a pair and they will no doubt be another big seller as we move into the holiday shopping season. Anyone can buy a pair of boots, but the majority of people want to pay a few bucks more for that exclusive “UGG” label. While many people know what they are getting with the UGG logo, not too many people know or care what they are really wearing or funding through their purchases…
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